Here it is in print! My first book which captures more than three decades of brand development and brand management observations. 9 factors which you need to be aware of in order to build up a hard working brand. A quickie – you’ll finish it in 1-2 coffees. Special thanks to the world’s best printer, Howard Long (Offset Digital Partner) for this pleasant surprise (I didn’t ask him to do it, he did it as a favour, what a good guy!). For a free copy of 9 P’s Of An Effective Brand by yours truly email me at craig@yourimagemm.com.au (I also have a .pdf version).