Realtor client has set a new record sale price for a Sydney property (Upper North Shore) and claimed the first online auction for the district. Preferring online marketing to traditional print advertising, he used 7 sites plus eNews plus emails and SMS messaging. No newspapers. His six month survey of buyers in 2009 revealed that not one relied on print for their chosen purchase. 100% used the ‘net. Looks like the days of local newspaper advertising of properties are coming to an end.
(Source: JPRE)