According to the National Center for Biotechnology Information,

People remember 10% of what they read, 20% of what they hear, 30% of what they see, and 50% of what they see and hear. That’s according to the National Center for Biotechnology Information in the USA. Which is why it is important in your marketing mix to have white papers, blogs, brochures and print media… as well as videos and webinars. Don’t just rely on words to educate-infuence your market place.